Codex is not a coding tool with a chat window bolted on. Almost every feature that separates it from ChatGPT falls out of one decision: it works on your disk, not on a copy.

You spend a week building a digital product. You polish the design. You list it. And then — almost no traffic.

The design was never the problem. The problem is that the niche was chosen by intuition, and intuition tends to land you in exactly the corner of the market where nine other people are already competing on price.